Dimensions and Metrics GA4 Connector

Dimensions and Metrics GA4 Connector

Dimensions and metrics are the building blocks of Google Analytics. Dimensions are attributes of your data, such as the city, country, or device that a user is using. Metrics are quantitative measurements of your data, such as the number of sessions, pages viewed, or conversions.

When you create a report in Google Analytics, you can choose to include dimensions and metrics in the report. Dimensions are displayed in the rows of the report, and metrics are displayed in the columns. You can also use filters to narrow down the data that is included in the report.

For example, you could create a report that shows the number of sessions by country. The dimension would be “Country,” and the metric would be “Sessions.” You could then use a filter to only include sessions from the United States.

Dimensions and metrics are a powerful way to analyze your data. By understanding how to use them, you can gain insights into your website traffic and user behavior.

Here are some additional details about dimensions and metrics:

• Dimensions: Dimensions are attributes of your data. They are used to describe your data and to group it together. For example, you could use the dimension “Country” to group your data by country.
• Metrics: Metrics are quantitative measurements of your data. They are used to track the performance of your website or app. For example, you could use the metric “Sessions” to track the number of times users visit your website.

All the dimensions and metrics in Google Looker Studio Google Analytics 4 connector:

Dimensions

• Account ID
• Property ID
• Data stream ID
• Event name
• Event parameter name
• Event parameter value
• Session ID
• User ID
• Device ID
• Platform
• OS
• Browser
• Screen resolution
• Country
• City
• Continent
• Network
• Source/Medium
• Campaign
• Ad group
• Keyword
• Content
• Date
• Hour
• Day of week
• Week of year
• Month
• Quarter
• Year
• Traffic source
• Conversion type
• Conversion value
• Conversion count

Metrics

• Total events
• Unique events
• Average engagement time
• Average session duration
• Bounce rate
• Conversion rate
• Revenue
• E-commerce transactions
• E-commerce revenue
• Goal completions
• Goal value
• Sessions
• Users
• Active users
• New users
• Sessions per user
• Pages per session
• Pages per session excluding AMP pages
• Average time on page
• Average time on page excluding AMP pages
• Exit rate
• Device type
• Source/Medium
• Campaign
• Ad group
• Keyword
• Content
• Date
• Hour
• Day of week
• Week of year
• Month
• Quarter
• Year
• Traffic source
• Conversion type
• Conversion value
• Conversion count